About the project

AgroTrust is a Kazakhstani company that provides solutions for dairy farms: from milking equipment and herd management systems to design and service. We designed its website, which combines a corporate section with a solutions catalog and an online store for equipment and spare parts.

The challenge

The site has two audiences. Farm managers need to understand what solutions the company offers and how it can modernize a farm. Those who already work with the equipment need to quickly find and order the right part. We had to combine both tasks in one structure so that the corporate section and the store don't get in each other's way.

Hero screen

The first screen immediately states the specialization: "Advanced technologies for dairy farming" — systems for mechanization, automation and process management at the enterprise. The background is a photo of a cowshed, and in the foreground is a farmer with a tablet and a phone: this visually connects the traditional farm with digital tools. An accent orange "Learn more" button leads further, and a slider makes it possible to showcase several key areas.

The site's main navigation: "Products and solutions", "About us", "Turnkey projects", "Online store", "Support and service", "Contacts", a language switcher and search.

Products and solutions

Solution pages are built with a side menu within the section. Using milking parlors as an example, the left side lists all options: "Herringbone", "Parallel" with rapid exit, "Rotary", milking systems, mobile milking machines, milking units and automatic milking. On the right are a description of the area and a list of equipment benefits marked with orange bullets. This structure makes it possible to move between similar solutions without going back to the general catalog.

Online store

The store got its own bar below the main menu: a "Catalog" button, search by product, category, seller or part number, a cart, region selection and a login to the personal account. We deliberately put search by part number into the field hint — that's how people who service equipment most often look for spare parts. The category page starts with a promo banner, followed by the number of products, filters by section, popularity, category, brand and price, and a grid of cards with a photo, SKU, name, price and a favorites button.

Result

The AgroTrust website brings together the company story, a catalog of solutions for dairy farms and an online store within a shared visual system — green from the logo, orange accents and a calm light base. A visitor can figure out the types of milking parlors and other solutions, and a company client can find and order the right part in the same interface.